A Brand and Web Design Studio for beauty, wellness, and service-based brands that are anything but boring.

A Brand and Web Design Studio for beauty, wellness, and service-based brands that are anything but boring.

I lead with strategy to uncover the standout stuff beneath the surface—then turn it into a brand with clarity, character, and the kind of presence that turns heads (and converts like crazy).

let's get to work

The Portfolio

Brand Strategy / Brand Design / Website Design & Development

Brand Strategy / Brand Design / Creative Direction

Brand Strategy / Brand Design / Website Design & Development

Brand Design / Packaging Design / Website Design / Signage

Brand Strategy / Brand Design / Creative Direction

Brand Strategy / Brand Design / Website Design & Development

My process begins with focused discovery and pattern-spotting to unearth what makes your brand magnetic. By fusing insights with bold design, I deliver the clarity and cohesion that drives growth.

Learn how

they came for the design—and stayed for the strategy.

"Cassie knows how to take what’s swirling in your head and turn it into something that not only makes sense—but makes impact. She’s a true partner in refining what makes your brand different and making sure that difference actually connects with the right people."

— D'Arcy Benincosa Consulting

"I’d worked with a designer before, and while the brand looked okay, it never felt like me. Cassie just did things differently. She actually took the time to understand who I am and pulled it all together in a way that felt effortless. I didn’t feel like I had to explain everything or settle for something close enough. The brand we created feels like mine, fully and finally. And that feels really, really good."

— Christine Grace Photography

“Before working with Cassie, my website was just a template. It didn’t show my personality or the energy I bring on a wedding day, and I was losing clients because of it. She took my vibe, my heart, and my joy, and turned it into a brand and website that actually capture who I am and why couples love working with me. Now it’s not just a site—it’s the first taste of the experience I bring to every wedding.”

—  Karen Michelle Photography

"Bringing Cassie in for a Design Day was the best decision. She immediately understood what needed to shift, and her expertise made the entire process easy, efficient, and completely seamless. She offered clear feedback, thoughtful direction, and executed a blog design that finally feels aligned with my brand and content."

— Vanisha, Find Me Lettering

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Clients featured in

Meet Your Brand Partner

I'm here to help your audience
fall in love with your brand.

I’m Cassie—a brand strategist and designer who
fuses marketing insight with refined visuals. From
earning my graphic design degree and co-founding
a stationery studio to building high-converting
websites, sales funnels, and campaigns, I’ve honed a
full-circle approach that turns your vision into a
cohesive brand experience that converts. My goal?
To create an identity your audience falls for—and
your competitors envy.

work with me

I’m Cassie—a brand strategist and designer who fuses marketing insight with refined visuals. From earning my graphic design degree and co-founding a stationery studio to building high-converting websites, sales funnels, and campaigns, I’ve honed a full-circle approach that turns your vision into a cohesive brand experience that converts. My goal? To create an identity your audience falls for—and your competitors envy.